Featured Case Studies

We offer a variety of services, from brand strategy and product launches to operations management, business advisory, digital marketing, content creation, social media management, and market research — pretty much everything you need to help your business grow. Over the years, we’ve helped clients achieve real results.

Viewpoints Counseling Group

Industry- Psychotherapy

Client Background

U.S. based Psychotherapy company offering outpatient psychological care to individuals, families, and couples on their healing journeys.

Situation

Our client sought to develop a strong brand identity and enhance its visibility through digital marketing and SEO efforts.

Services Rendered

Logo and Brand Identity Design, Website Development, Social Media Management, Search Engine Optimization (SEO)

Client Goals

Boost website bookings, Improve search engine rankings for greater visibility, and Enhance brand awareness through social media.

Actions taken

We developed a fresh brand identity that resonated with the brand’s core purpose and services. A new website was built to drive therapy bookings, supported by targeted keyword research and SEO tasks to boost search engine visibility. We also worked on building a strong social media presence to enhance brand awareness.

Results

The website led to a significant increase in bookings, improved search engine rankings, and heightened brand awareness across social media platforms.

Elderology LLC

Industry- Health Consulting

Client Background

U.S. based company offering personalised psychological care for seniors residing in long-term care facilities and assisted living communities.

Situation

Our client sought to refresh their brand identity, develop a new website, establish a strong social media presence, and improve their SEO rankings.

Services Rendered

Logo and Brand Identity Design, Website Development, Social Media Management, Search Engine Optimization (SEO)

Client Goals

Establish a social media presence to drive awareness, have an informative website and improve search engine rankings for greater visibility.

Actions taken

We created a new brand identity that aligned closely with the brand’s core mission and offerings. We designed a website aimed at passing information about the company, complemented by strategic keyword research and SEO efforts to enhance search engine visibility, as well as social media management efforts.

Results

New and improved website, better search engine rankings, and increased brand visibility across social media channels.

Soulful Kitchen Co.

Industry- Food Services

Client Background

SoulfulKitchenco is a food brand in the UK that provides personalized authentic African and Caribbean recipes with consideration for the customer’s diet and allergens.

Situation

The Founder came up with the idea and wanted to launch the brand. They needed a solid brand strategy and a launch strategy.

Services Rendered

Strategy Development, Brand Management.

Client Goals

To launch the brand, drive awareness and subscriptions.

Actions taken

We crafted a comprehensive go-to-market strategy and product launch plan, strategically partnering with influencers in the food industry to amplify the brand’s reach. Additionally, we utilized nationwide media through press releases to drive awareness and executed targeted campaigns across social media platforms to effectively connect with the client’s audience.

Results

Drove brand reach to 25,000 monthly, gained UK media coverage, converted leads to customers, and saw increased website views and subscriptions.

KPL Real Estate

Industry- Real Estate

Client Background

Our client’s company, KPL is a real estate firm in Lagos, Nigeria with luxury and well-finished houses and apartments for sale in a high brow area in Lagos.

Situation

Our client wanted to increase visibility of real estate in the Nigerian marketplace, and reached out to us to generate leads through social media.

Services Rendered

Marketing Strategy Development, Lead Generation.

Client Goals

To generate leads and drive sales.

Actions taken

We carried out comprehensive market research to analyse the company and its competitors, including their marketing strategies. Based on our findings, we crafted a tailored marketing strategy that encompassed both online and offline channels. We then executed this strategy to generate leads and drive sales effectively.

Results

Achieved significant property visibility within 6 months, attracting multiple potential buyers.

Ikenin Consulting

Industry- Educational Consulting and Advisory

Client Background

A global educational consulting firm based, with its head office in the UK that offers admissions and visa advisory services to international students.

Situation

Our client needed a business strategy and partnership strategy with universities, the client also needed content for their website.

Services Rendered

Business Strategy Development, Partnership Strategy Development, Website Content Writing.

Client Goals

Establish partnerships with UK universities, and gain customers.

Actions taken

We developed a corporate-level business strategy and partnership strategy for the company. We also developed content for their website.

Results

Leads generated and converted to paying customers and partnerships established with over 25 universities in the UK.

CKF Nigeria

Industry- Non Governmental Organization

Client Background

An NGO owned by a former Nigerian High Commissioner to The United Kingdom, delivering support programs in Nigeria to improve education, literacy, and promote good leadership and government.

Situation

Our Client wanted to create and maintain an online presence but they lacked knowledge and tools to achieve this goal. Without a social media presence, they could not enhance their organization’s credibility, which was needed to gain the trust of the donors and stakeholders.

Services Rendered

Social Media Management, Digital Marketing

Client Goals

To maintain a positive online presence.

Actions taken

We developed and implemented strategic digital marketing plans, using an analytical approach to manage their online presence.

Results

By working closely with the client, we were able to help them achieve their goals and improve their online brand presence.